Vivid Academy

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Portfolio Description

Client Overview

Focus: A 501(c)3 nonprofit empowering individuals and communities, inspiring people to action, and creating wealth

Mission: Invest In People And Their Ideas With Innovative Programs

Challenge: Vivid Academy was using a third party platform to deliver courses and build a community online. They liked the ease-of-use, but realized quickly that they did not own the data. So, that is when they decided to invest in building their own scalable, social learning platform.

Requirements:

  • Unified access to resources, coaching, and community interactions
  • A dynamic digital environment to deliver both content and collaboration
  • A way to integrate existing media assets–blog, Vivid Magazine, Vivid Talkâ„¢ Radio, and Vivid Talkâ„¢ LIVE, and other vivid brands under one, cohesive umbrella
  • Onboarding and incentives for increased engagement 
  • Solution

Adam Red developed a social learning platform where visionaries, leaders, and change makers learn, become, build, and connect to enjoy:

A Comprehensive Online Learning Environment

  • Content & course delivery based on membership level for guided learning paths
  • Private groups & discussion forums
  • Personalized member profiles
  • Social network functionality
  • Event calendar
  • Centralized access to new and archived media
  • Rewards and incentives for members who engage with the content, complete assignments, contribute to discussions, and connect with other members.

Results

  • Community Growth: Capacity for a diverse global membership with active participants from the United States, Africa, and beyond
  • Content Accessibility: Vivid Channel media publicly accessible for top SEO ranking
  • Scalable Social Learning: Members at every stage of their journey can access virtual assistance, group, and one-on-one coaching
  • Increased Connection: Enables members to develop stronger relationships, more collaboration, and a greater sense of belonging.

Future Vision

  • Introduce live coaching cohorts and mastermind groups
  • Secure funding and partnerships to launch the Fundtabulous Fellowship

Conclusion

Vivid Academy is providing the space where impact entrepreneurs create the future they imagine with the ability to own their data and monetize crucial content. Adam Red is there with the digital expertise needed to grow from startup to global impact.


Portfolio Details

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author

Katrina MitchellDirector, Client Services